🌿 Luxury that feels natural – why organic products are the new salon normal

Luxury is no longer just about expensive ingredients, strong scents and glossy packaging.

Today, more customers are looking for something deeper: products that feel luxurious – but are also conscious, kind to the skin, and made with care.

In short: organic has become the new normal.
And it's something that hair salons around Sweden are taking note of.

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💚 Customers are making higher demands – and that's a good thing

Today's consumers are well-read, aware, and sensitive to both content and experience. They want to know:

• What is in the product?

• Who made it – and how?

• Is it sustainable, hypoallergenic and tested on real hair?

• Does it have a real effect , not just a scent?
  
  

Dalarnas EKO meets all of these requirements – and much more.

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✨ What does “Ecological Luxury” mean to us?

We create hair care that combines pure natural power with professional performance .
Our products are:

• Handmade in Dalarna

• Developed together with hairdressers and chemists

• Full of active ingredients from the plant kingdom

• Always free from SLS, parabens and silicones + Approved by Grön Salong

The result is a hair care experience that feels exclusive – but also safe, well-thought-out and natural.

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🌿 What happens when salons switch to organic?

Salons that switch to organic hair care from Dalarnas EKO often experience:

✔️ Increased customer loyalty – customers appreciate honest products that work
✔️ Strengthened Brand – you become the salon that truly cares
✔️ Less allergic reactions and sensitivity
✔️ More upsells – customers want to continue with the products at home

You show that you are at the forefront – and that you see the whole person, not just the hair.

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🧼 Exclusive doesn't have to mean plastic and perfume

We know that many hairdressers want to offer the best , but without compromising on ethics, the environment or feeling.

That's why we created our solid shampoo and conditioner bars:
They look minimalistic, but contain maximum care, nutrition and quality .

They are created to be salon-quality – without unnecessary content or plastic packaging.

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✨ Do you want to give your customers a Natural, Unforgettable Luxury Experience?

We are looking for more hair salons who want to become resellers for Dalarnas EKO.
You get professional products that make a difference – and a brand that strengthens your salon.

👉 Apply here to become a reseller

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Dalarna EKO – where nature meets salon style.
For those who want to work with quality that feels both exclusive and authentic.

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